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The Bachelor of Science in Business Administration

Declaring a Business Administration Major

Students who declared a Business Administration major prior to fall 2005, whether at a community college or at CSU, Chico, may remain with the previous catalog or choose the current one. You must follow the complete set of course requirements from whichever catalog you choose. See your advisor for help with this decision.

The program requires a Prerequisite Core. These classes (BADM 101, BADM 103 or MATH 108, ACCT 201, ACCT 202, ECON 102, ECON 103, and MATH 107, MATH 109 or 120) must be completed with a grade of C or better in each class, regardless of when you declared the major. It is advised that students take MATH 107, but MATH 109 or 120 will be accepted. If you receive a C- or lower in one of the prerequisite core classes, you must repeat it. Students wishing to major in business must complete MATH 107 (or MATH 109/120) and BADM 103 or MATH 105/108 (with a verified grade of C or better in each) before being allowed to move beyond pre-business status. This requires that students complete MATH 107 (or MATH 109/120) and BADM 103 or MATH 105/108 at least one semester before declaring a business major. Transfer students may, at the discretion of the Business Undergraduate Advising Office, be granted a one-semester grace period to allow for grades in equivalent courses to arrive.

You will want to read more about our programs at the College of Business home pages on the Web. There you can read special advising information for first-year and transfer students. You can link to home pages for advisors and faculty members. Begin with the College of Business home page http://www.csuchico.edu/cob/.

If you have any questions about your major or if you want a list of approved transfer equivalents, write, visit, e-mail, or call:

The Business Undergraduate Advising Office
College of Business, Glenn Hall 325
California State University, Chico
Chico, CA 95929-0021

530-898-4480

e-mail: bund@csuchico.edu

Total Course Requirements for the Bachelor's Degree: 120 units

See "Requirements for the Bachelor's Degree" in the University Catalog for complete details on general degree requirements. A minimum of 40 units, including those required for the major, must be upper division.

A suggested Major Academic Plan (MAP) has been prepared to help students meet all graduation requirements within four years. Please request a plan from your major advisor.

General Education Requirements: 48 units

See General Education Requirements in the University Catalog and the Class Schedule for the most current information on General Education Requirements and course offerings.

Diversity Course Requirements: 6 units

See "Diversity Requirement" in the University Catalog. Most courses taken to satisfy these requirements may also apply to General Education Requirements.

U.S. History, Constitution, and American Ideals: 6 units

See "U.S. History, Constitution, and American Ideals" under "Bachelor's Degree Requirements". This requirement is normally fulfilled by completing HIST 130 and POLS 155 or approved equivalents. Courses used to satisfy this requirement do not apply to General Education.

Literacy Requirement:

See Math and Writing Requirements in the University Catalog. Writing proficiency in the major is a graduation requirement and may be demonstrated through satisfactory completion of a course in your major which has been designated as the Writing Proficiency (WP) course for the semester in which you take the course. Students who earn below a C- are required to repeat the course and earn a C- or higher to receive WP credit. See the Class Schedule for the designated WP courses for each semester. You must pass ENGL 130 (or its equivalent) with a C- or higher before you may register for a WP course.

Advising Requirement:

Advising is mandatory for all Business Administration majors. Consult the Business Undergraduate Advising Office for information about your program and for a course plan which will enable you to complete your BS in Business Administration in four years.

Course Requirements for the Major: 72-75 units

Completion of the following courses, or their approved transfer equivalents, is required of all candidates for this degree. Additional required courses, depending upon the selected option or advising pattern, are outlined following the major core program requirements.

Major Core Program: 48 units

Pre-Business Prerequisite Core: 21 units

Pre-business students achieve Business Administration status upon completion of each of the following seven courses with a C or better.

6 courses required:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
A study of financial reports, their construction and use. Procedures are introduced to the extent necessary to illustrate basic concepts. Designed to meet the needs of prospective accounting majors, students of business administration, and students seeking a general education. 3 hours discussion. (000077)
Prerequisites: ACCT 201 (or ABUS 261 for ABUS majors only).
The application of appropriate techniques and concepts in processing historical and projected economic data to assist managerial planning, controlling, and decision-making. Selected topics include cost concepts, product costing, cost behavior, budgeting, standard cost analysis, relevant cost analysis, and contribution margin. 3 hours discussion. (000078)
Using a combination of lecture, discussion, and activity-based participation, this course provides students with an introduction to business with attention to the global context of the 21st Century. This course guides students at an introductory level from idea generation, entrepreneurial behavior and human resource issues, through financing, marketing, producing, and distributing products and services. The roles of technology and ethics are stressed throughout the course. Activities incorporate basic communication and computer literacy skills as well as library research and information competencies. 3 hours discussion. (001040)
An introductory survey of macroeconomic analysis. Use of fundamental economic concepts to analyze the over-all economy. Determination of gross national product, rates of unemployment, problems of inflation, recession, and the use of governmental policies. Discussion of current problems. 3 hours lecture. This is an approved General Education course. (002636)
An introductory survey of microeconomic analysis. Analysis of individual economic units: household, firms, and markets. Analysis of individual decision making. Supply and demand analysis. Type of market organization: competition, oligopoly, and monopoly. Discussion of current problems. 3 hours lecture. This is an approved General Education course. (002638)
Prerequisites: Completion of ELM requirement.
Solutions to systems of linear equations, matrices, linear programming, combinatorics, probability, binomial and normal distributions. A grade of C- or higher is required for GE credit. 1.5 hours lecture, 1.5 hours discussion. This is an approved General Education course. (005521)

1 course selected from:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: For Business Administration majors: MATH 107.
For others: Completion of General Education Breadth Area A4 requirement. Descriptive statistics, sampling theory, statistical inference and tests of hypotheses, analysis of variance, chi-square tests, simple regression and correlation, and multiple regression and correlation. BADM 103 and MATH 108 are equivalent courses and each may be substituted for the other. 3 hours discussion. (015718)
Prerequisites: Completion of ELM requirement.
Summary of numerical data, elementary probability, distributions, and introduction to statistical inference. A grade of C- or higher is required for GE credit. 1.5 hours lecture, 1.5 hours discussion. This is an approved General Education course. (005501)
Prerequisites: For business administration students: MATH 107. For other students: completion of General Education Breadth Area A4 requirement.
Descriptive statistics, sampling theory, statistical inference and tests of hypotheses, analysis of variance, chi-square tests, simple regression and correlation, and multiple regression and correlation. MATH 108 and BADM 103 are equivalent courses and each may be substituted for the other. 3 hours lecture. (001042)

Upper-Division Core: 27 units

8 courses required:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: At least junior standing.
Increasingly, managers are faced with legal and ethical challenges in their decision making. This course adopts an integrative strategy which explores the legal and ethical environments of business by focusing on those issues which most affect the major functional areas of business (accounting, marketing, information systems, human resource management, etc.). Students learn strategies which can later be employed not only to avoid litigation but also to pursue more effectively strategic goals of business. This course applies to those working in organizations which employ only a few employees as well as to those which employ thousands. 3 hours lecture. (001342)
Prerequisites: ACCT 201, ECON 103.
An introduction to financial management, providing a background in the areas of financial institutions, the time value of money, analysis of financial statements, working capital management, financial structure of the firm, capital budgeting, and related tools of financial analysis. 3 hours lecture. (003729)
Prerequisites: ENGL 130 (or its equivalent) with a grade of C- or higher.
Emphasis is on solving business problems through the strategic design of verbal, print, and electronic messages. Models for effective business documents, presentations, meetings, and interpersonal as well as electronic project interaction are applied to business communication problems. Related technology use, etiquette, cultural differences, and ethical considerations are highlighted. 3 hours lecture. This is an approved Writing Proficiency course; a grade of C- or better certifies writing proficiency for majors. Formerly MGMT 300. (005687)
Using a combination of theory and application, this course focuses on the human side of organizations, including issues of 1) making good decisions, 2) enhancing performance, 3) steering through a turbulent global environment, 4) combining and unifying multiple business functions and 5) enabling change. Students gain an understanding of management and how and why organizations are structured. The themes of quality, technology, ethics, and adaptation are emphasized. 3 hours lecture. (005704)
This course surveys human resource management practices needed for effective performance by every manager and employee. The focus of the course is on processes used to effectively recruit, select, develop, evaluate, reward, and ensure the safety of employees in order to attract and retain the best possible workforce in any organization. This course provides students with an understanding of workforce diversity, investigates ethical issues, and explores the international context of HRM. 3 hours lecture. (005690)
This course introduces students to the concept of information systems as the application of technical resources to support organizational processes. Given this foundation, students build an integrative, process-oriented understanding of information systems and their deployment, management, and use within distributed and global organizations. Projects focus on introductory enterprise systems, fundamentals of database systems, and basic Web programming. For this course, students are expected to have demonstrated proficiency in the use of microcomputers and office automation software including word processing, spreadsheets, and desktop databases. A proficiency exam is given during the first week of each semester and students are encouraged to take this exam in advance of the semester they intend to enroll in the class. Students who lack such knowledge may wish to enroll in appropriate undergraduate courses prior to attempting this course. This course is designed for BADM majors. 3 hours lecture. (005770)
Nature and functions of marketing systems and marketing in the individual firm. Study of the marketing mix, marketing institutions, and the environments in which marketing decisions are made. 3 hours lecture. (005872)
Prerequisites: Business Administration or Business Information Systems status required for business majors. Completion of General Education Breadth Area A4 requirements required for all majors.
An overview of the operations function in organizations; topics include operations strategy, manufacturing philosophies, process selection, supply chain management, inventory management, forecasting, production planning and control, capacity planning, material requirements planning, quality management and project management. 3 hours lecture. (005774)

Capstone Course

1 course required:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: Graduating senior standing. Completion of all courses in upper-division core.
An interdisciplinary capstone seminar emphasizing the analysis of complex business problems in domestic and global settings. Using a strategic management framework, this course integrates core business knowledge across all functional and decision-support areas to arrive at economically sound, ethically principled, value-adding solutions. The seminar combines lecture, discussion, case analysis, and simulation as principal methods for learning how to effectively manage the business enterprise in competitive environments. 3 hours lecture. (001074)

Major Option Course Requirements: 24-27 units

The following courses, or their approved transfer equivalents, are required dependent upon the option chosen. Students must select one of the following options for completion of the major course requirements.

For business majors, Business Administration status is required for all option classes.

The Option in Accounting: 27 units

Accounting requires a three- to four-semester sequence of classes. Students may not complete this 27-unit option in fewer than three semesters. During the first semester, students take ACCT 320, ACCT 321, and ACCT 325.

7 courses required:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: ACCT 202; BADM 103 or MATH 105 or MATH 108.
Cost concepts, determination, control, and analysis. The emphasis is on communicating cost data for decision-making. Topics include cost behavior and estimation, direct costing, capital budgeting, inventory control, and the new manufacturing environment. 3 hours discussion. (000080)
Prerequisites: Concurrent enrollment in or prior completion of ACCT 202 and BSIS 301 or MINS 301.
Analysis and evaluation of existing manual and computer-based accounting systems. Application of systems analysis and design techniques to case studies and actual organizational systems. Design of input edits and audit trial outputs as integral system components. 3 hours lecture. (000081)
Prerequisites: ACCT 202 and concurrent enrollment in, or prior completion of, ACCT 321.
Accounting theory and practice applicable to income determination and valuation of assets, liabilities, and owner's equity. Preparation of external financial reports. 3 hours discussion. (000082)
Prerequisites: ACCT 325.
Continuation of ACCT 325, including special problems of income determination, asset valuation, and financial reporting. 3 hours discussion. (000083)
Prerequisites: ACCT 321; either BADM 103 or MATH 105; either ACCT 326 or ACCT 427.
A study of the purpose, standards, evidence, professional ethics, and legal liability attendant to the expression of an opinion as to the fairness of financial statement presentation. 3 hours discussion. (000098)
Prerequisites: ACCT 326 or ACCT 427.
Topics include consolidated financial statements, comparative accounting standards, international accounting principles and reporting requirements, and governmental and other not-for-profit accounting. 3 hours discussion. (000096)
Prerequisites: ACCT 201, ACCT 202.
An introduction to the study of corporate partnership, individual, and fiduciary taxation in a multi-jurisdiction environment. Emphasis is on the recognition of major tax issues inherent in business and financial transactions using integrated case studies, and developing tax research and communication skills. 3 hours discussion. (000089)

2 courses selected from:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Accounting concepts, standards, and procedures for the international business environment. Accounting information systems under different legal, cultural, social, political, and economic conditions. International and national accounting pronouncements affecting international business will be emphasized. 3 hours lecture. (000086)
Prerequisites: ACCT 202.
Concepts, principles, and problems of fund accounting for government and non-profit organizations. The design of accounting systems for hospitals, educational institutions, and community organizations. Emphasis is on the role of accounting in making decisions in government and non-profit organizations. 3 hours lecture. (000088)
Prerequisites: ACCT 320.
Topics in cost management systems, focusing on the design of cost management systems for manufacturing and service environments. Coverage includes activity-based costing, just-in-time manufacturing, allocations, transfer pricing, performance evaluation, quality measurement and control, and cost estimations. A case-study format is used. 3 hours discussion. (000094)
Prerequisites: Senior standing.
This course is for special topics offered for 1.0-3.0 units. Typically the topic is offered on a one-time-only basis and may vary from term to term and be different for different sections. See the Class Schedule for the specific topic being offered. For advanced students who wish to investigate business problems in specialized areas. Application of research methods. 3 hours supervision. (000109)
Prerequisites: ACCT 321, ACCT 325.
This course provides students with an in-depth view of the enterprisewide planning, control, and performance capabilities of SAP R/3. A comprehensive case study is created by student teams representing the value chain areas of procurement, production, and sales. The case study develops a comprehensive plan for sales, production, procurement, cost center activities, standard product costs, and product prices. Students then record actual results for a period and perform a comprehensive analysis of actual vs. planned results. 3 hours seminar. You may take this course more than once for a maximum of 6.0 units. (000104)
Prerequisites: ACCT 437.
A study of federal laws, regulations, etc., pertaining to estate and gift taxation and income taxation of partnerships, corporations, and fiduciaries. Practice in tax return preparation and problem-solving is provided. 3 hours discussion. (000102)
Prerequisites: ACCT 421 or instructor permission.
Using SAP, this course takes a hands-on approach to attest and assurances services of IT auditors. The course emphasizes the assessment of internal and computer controls in order to identify key risks within accounting cycles. Students gain knowledge of appropriate data processing methods as well as segregation of incompatible IT functions in the system. Within several accounting cycles, students test general, application, and security controls to identify key audit concerns and focus audit effort on "most important assertions." The assessment of application controls involves a review of input, processing, and output controls. Students assess factors that contribute to IT fraud, identify seeded fraud schemes, and respond to seeded fraud-related detected misstatements. Finally, students consider methods of information system maintenance and configuration for stronger controls. 3 hours seminar. (000099)
Prerequisites: ACCT 326.
A study of theoretical consideration in asset measurement and income determination. Emphasis is placed on the pronouncements of recognized accounting authorities. 3 hours discussion. (000100)

The Option in Entrepreneurship and Small Business Management: 24 units

Students may complete this option in two or three semesters.

Foundation: 6 units

Note: MGMT 450, MGMT 451 & MGMT 452 must be taken in sequence.

2 courses required:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: Junior standing or faculty permission, not open to Pre Business Admin or Pre Business Information Systems majors.
Focuses on the critical role of recognizing and creating opportunities as well as critical tools for analyzing a new business idea. Provides an overview of entrepreneurship including success factores and the entrepreneurial process. 3 hours lecture. (005722)
Prerequisites: MGMT 450.
Focuses on evaluation of the feasibility of a business idea and development of a business plan. Special attention is given to sources of funding for the new buisness idea. 3 hours lecture. (005723)

Domain Knowledge: 12 units

The Domain Knowledge requirement is intended to provide greater depth in the domain of business expertise necessary to launch successful ventures.

4 courses required:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisite: ACCT 202, MGMT 450 or faculty permission, MINS 301.
Examination of internal controls and asset management issues for small businesses. Students use technology and accounting software to emphasize practical applications. 3 hours lecture. (020328)
Prerequisite: MGMT 450 (may be taken concurrently).
This course presents an in-depth study of California, federal, and international laws as they affect the management of entrepreneurial and small business enterprises. Emphasis is placed on social policy dimensions as much as practical aspects of the dynamic and ever-changing relationship between government and entrepreneurial ventures. 3 hours lecture. (020569)
Prerequisites: MGMT 451 (may be taken concurrently).
Designed to provide principles and practices for actually opening a business, managing it, and growing it while maintaining the entrepreneurial spirit that brought the company to its current position. This course provides students with a series of frameworks and analytical tools that can be used in growing entrepreneurial businesses. 3 hours lecture. (005724)
Prerequisite: MKTG 305; MGMT 450 or MKTG 371.
Application of an entrepreneurial and small business mindset to defining and analyzing marketing issues for a new venture. This included product, price, promotions, merchandising, customer experience, distribution and branding strategies, personal selling; and non-traditional approaches to marketing. 3 hours lecture. (020598)

Setting: 3 units

The Setting requirement is intended to address different settings in which entrepreneurial knowledge, skills and abilities can be applied.

1 course selected from:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: MGMT 303.
Comprehensive investigation of knowledge management, the innovation process, and change management within the context of corporate entrepreneurship. Focus is on building a learning organization, developing organizational structures that facilitate innovation and change, facilitating the innovation process, and managing change in new and established organizations both domestically and internationally. Various methodologies for creating innovation and change in organizations are examined. 3 hours lecture. (005696)
Prerequisites: MGMT 450.
This course emphasizes the adaptation of entrepreneurial concepts and practices for creating and developing successful social enterprises. Students explore what distinguishes social innovations and how to apply business start-up knowledge, skills, and abilities in order to accomplish them. 3 hours lecture. (020559)
Prerequisite: MGMT 450.
This course examines the roles families play in the entrepreneurial process. Students explore the mindset and methods for family enterprises, the advantages and challenges facing family ventures, and issues that arise as famiy businesses become multi-generational. 3 hours lecture. (020581)

Electives: 3 units

Note: MGMT 443, MGMT 453 and MGMT 454 may be counted only once in this option.

1 course selected from:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: FINA 307.
Nature of risk and risk management; fundamentals of property, liability, and life contracts; types of companies; government regulation. 3 hours lecture. (003734)
Prerequisites: MGMT 303.
Comprehensive investigation of knowledge management, the innovation process, and change management within the context of corporate entrepreneurship. Focus is on building a learning organization, developing organizational structures that facilitate innovation and change, facilitating the innovation process, and managing change in new and established organizations both domestically and internationally. Various methodologies for creating innovation and change in organizations are examined. 3 hours lecture. (005696)
Prerequisites: MGMT 303 or faculty permission.
Creating team effectiveness and developing project management skills. Includes coverage of the nine project management body of knowledge areas required for professional certification by PMI, the professional code of ethics, and the benefits of diversity on team performance. The course requires use of information technology including spreadsheets, Web-based file storage and sharing, electronic presentations and use of project management software. 3 hours lecture. (005731)
Prerequisites: MGMT 450.
This course emphasizes the adaptation of entrepreneurial concepts and practices for creating and developing successful social enterprises. Students explore what distinguishes social innovations and how to apply business start-up knowledge, skills, and abilities in order to accomplish them. 3 hours lecture. (020559)
Prerequisite: MGMT 450.
This course examines the roles families play in the entrepreneurial process. Students explore the mindset and methods for family enterprises, the advantages and challenges facing family ventures, and issues that arise as famiy businesses become multi-generational. 3 hours lecture. (020581)
Prerequisites: MGMT 303.
This course examines the ways in which organizations can be managed to meet the triple bottom line: profit, ethical treatment of workers, and environmental sustainability. Students learn to analyze organizational impacts and develop practices that foster a balanced ecosystem as well as organizational effectiveness. 3 hours lecture. (020231)
Prerequisite: MGMT 451 (may be taken concurrently), faculty permission.
Students must register directly with a supervising faculty member. For students who wish to gain practical work experience with participating organizations, this course enables students to apply entrepreneurship coursework in an existing start-up or small business. See internship advisor for eligiblity requirements, performance requirements, assignments, and methods of evaluation prior to undertaking the internship. 9 hours supervision. Credit/no credit grading. (020582)
Prerequisite: MGMT 451 (may be taken concurrently) and faculty permission.
Students must register directly with a supervising faculty member. The purpose of the course is to offer students the opportunity to learn experientially about the practices, challenges, and decision-making processes faced in launching and/or managing a new venture. See practicum advisor for eligibility requirements, performance requirements, assignments, and methods of evaluation prior to undertaking the practicum. 9 hours supervision. Credit/no credit grading. (020583)

Note: A maximum of 15 units of courses ending in 89 may count for the bachelor's degree.

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: Senior standing.
This course is for special topics offered for 1.0-3.0 units. Typically the topic is offered on a one-time-only basis and may vary from term to term and be different for different sections. See the Class Schedule for the specific topic being offered. For advanced students who wish to investigate business problems in specialized areas. Application of research methods. 3 hours supervision. (005737)

Note: MGMT 498 must be taken for 3 units.

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: BADM 103 or MATH 105, MKTG 305.
User-oriented analysis of the marketing research process, including problem definition, proposal preparation, research design, data collection, sampling methods, data analysis, interpretation, and presentation of findings. 3 hours lecture. (005876)
Prerequisites: MKTG 371.
Study of the changes in the marketplace created by the increasing utilization of technological tools to perform traditional marketing functions. The course provides insight into strategies and tactics which can be used to implement and manage electronic marketing initiatives. 3 hours lecture. (005884)
Prerequisites: MKTG 371.
Principles and practices of strategic personal selling, including relationship strategy, customer strategy, product strategy, and presentation strategy. The role of personal selling in the marketing mix and the current business environment. 3 hours lecture. (005886)

The Option in Finance: 24 units

Finance is a 24-unit option which you may complete in two semesters. The first semester, students will take FINA 351, FINA 355, and two electives.

3 courses required:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: FINA 307.
Investments from the point of view of the individual investor, security and non-security investment, analytical techniques; industry studies, and management of the personal portfolio. 3 hours discussion. (003730)
Prerequisites: FINA 307.
An integrated approach to financial management, including study of intermediate-level financial theory and its application to financial decision-making. 3 hours discussion. (003732)
Prerequisites: FINA 307.
The financial process, financial institutions, and the role of financial markets in allocating funds, absorbing risk, and providing liquidity; the relationship among markets, competition, and efficiency; and financial intermediation in a changing financial system. 3 hours discussion. (003739)

Choose a total 5 courses from the lists below, at least 4 courses from List 1.

List 1

4-5 courses selected from:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: FINA 307.
To give students a basic understanding of the major methods and techniques of preserving and transmitting an individual's wealth, including gift-giving, the use of various trusts, the use of life insurance, and the proper preparation of a will. Students will be expected to be aware of the causes and consequences of an inefficient transfer of wealth and therefore must acquire a working knowledge of the institutional constraints, including the law of property, wills, and intestate distribution, the probate process, and State and Federal estate, gift, inheritance, and generation-skipping transfer taxes. 3 hours lecture. (001047)
Prerequisites: FINA 351. Concurrent enrollment in or prior completion of FINA 453, FINA 456, and ACCT 437.
Two major topics covered: (a) Survey of the principles of retirement planning and employee benefits. Subjects include non-qualified and qualified pension and profit-sharing plans, as well as other arrangements. (b) A capstone examination of case studies in financial planning, designed to draw out the principles covered in the prerequisite courses in the preparation of a financial plan. Cases embrace numerous fact situations, with circumstances varying by client age, occupation, income, marital status, family composition, and personal goals. 3 hours lecture. (003731)
Prerequisites: FINA 307.
Nature of risk and risk management; fundamentals of property, liability, and life contracts; types of companies; government regulation. 3 hours lecture. (003734)
Prerequisites: FINA 307 and FINA 460, faculty permission.
The objective of this course is to give students an understanding of the principles of asset, liability, and capital management as they apply to the management of depository and contractual financial intermediaries. The objective nature and importance of regulations are also discussed. 3 hours discussion. (003736)
Prerequisites: FINA 307.
An examination of the benefits of international trade; international financial institutions; the international monetary system, including exchange rate problems and prospects. 3 hours lecture. (003737)
Prerequisites: FINA 355.
Case studies and other experiential techniques are used to develop insight and provide experience in the application of financial theory to such areas as working capital management, capital budgeting, capital structure determination, and dividend policy. 3 hours discussion. (003733)
Prerequisites: FINA 307, FINA 351.
Principles of security valuation, the development of portfolio construction, and the relationship between investment principles, investment policies, and investment management. 3 hours discussion. (003735)
Prerequisites: Senior standing.
This course is for special topics offered for 1.0-3.0 units. Typically the topic is offered on a one-time-only basis and may vary from term to term and be different for different sections. See the Class Schedule for the specific topic being offered. For advanced students who wish to investigate business problems in specialized areas. Application of research methods. 3 hours supervision. (003746)

Note: FINA 498 must be taken for 3 units.

List 2

0-1 courses selected from:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: ACCT 202; BADM 103 or MATH 105 or MATH 108.
Cost concepts, determination, control, and analysis. The emphasis is on communicating cost data for decision-making. Topics include cost behavior and estimation, direct costing, capital budgeting, inventory control, and the new manufacturing environment. 3 hours discussion. (000080)
Prerequisites: ACCT 202 and concurrent enrollment in, or prior completion of, ACCT 321.
Accounting theory and practice applicable to income determination and valuation of assets, liabilities, and owner's equity. Preparation of external financial reports. 3 hours discussion. (000082)
Prerequisites: ACCT 201, ACCT 202.
An introduction to the study of corporate partnership, individual, and fiduciary taxation in a multi-jurisdiction environment. Emphasis is on the recognition of major tax issues inherent in business and financial transactions using integrated case studies, and developing tax research and communication skills. 3 hours discussion. (000089)
Prerequisites: ECON 103.
Microeconomics examines the economic behavior of individual decision-making agents, such as consumers, resource owners, and firms. The goal of this course is to build a theoretical foundation to study various applied fields in economics and management (such as international trade, public finance, labor, or environmental economics). Topics include consumer theory, production and cost analysis, theories of the firm and markets, and welfare economics. 3 hours discussion. (002647)
Prerequisites: ECON 102.
An extension of macroeconomic concepts and principles relating to short-term stabilization policies, long-term growth questions, fiscal and monetary theory and policy, international dimensions, and problems of inflation, deflation, unemployment, productivity, and growth. Theories and models are used to examine, develop, and analyze macroeconomics issues, problems, and policies. 3 hours discussion. (002648)
Prerequisites: ECON 102, ECON 103.
A comprehensive study designed to give students a good understanding of marketing forces affecting real estate. Subject matter introduces the student to legal, socioeconomic, and environmental factors related to the real estate industry. The course examines such areas as (1) the economic characteristics of real estate resources and the basic factors influencing the supply and demand for real estate; (2) national, state, and local influences on real estate markets, including demographic trends; (3) land ownership and conveyance, financing and marketing real property; and (4) managerial review of marketing practices. 3 hours lecture. (008112)
Prerequisites: REAL 301.
A study of the institutions and methods involved in financing real property and an analysis of the problems, risks, and practices involved in financing and investing in real property. 3 hours lecture. (008115)

The Option in Human Resource Management: 24 units

Students may complete this option in two or three semesters.

6 courses required:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: At least junior standing.
An in-depth study of federal and California employment laws as they affect the management of human resources, with appropriate consideration of ethical and global dimensions. Emphasis is on the legal rights and responsibilities of employers and employees in the employment relationship, primarily in a private-sector, non-union environment. 3 hours discussion. (001352)
Prerequisites: At least junior standing or faculty permission.
Intensive examination of unions in an organizational setting. Includes organizational and concerted activities, collective bargaining and employee/employer rights and responsibilities. Includes applied collective bargaining project. 3 hours discussion. (001343)
Prerequisites: MGMT 304, MINS 301.
Investigation of Human Resource Management's (HRM's) role as an organizational strategic partner. This course covers all of the main functional areas of HRM within the broader context of business strategy, globalization, ethics, and social responsibility. The role of strategic partner includes contributing to the development of organizational strategy, including mergers and acquisitions, and ensuring alignment of the organization's human resource policies, practices, and programs with corporate and business unit plans. Additionally, this course places emphasis on how Human Resource Information Systems (HRIS) support strategy implementation and service delivery across the organization. Applied HRIS projects are a significant component of this course. 3 hours discussion. (015958)
Prerequisites: MGMT 304.
Intensive examination and application of the processes required to attract and select employees. Students conduct job analyses, develop HR plans, and develop recruitment and selection programs using human resource information systems to support these activities. Course addresses the ethical issues that arise during recruitment and selection as well as the issues germane to attracting and selecting a diverse and/or global workforce. 3 hours discussion. (005694)
Prerequisites: MGMT 304.
Intensive examination of training and developing diverse employees in both domestic and international contexts. Includes designing, implementing, and evaluating training programs; creating and administering employee relations programs; and using human resource information systems in carrying out these activities. 3 hours discussion. (005692)
Prerequisites: MGMT 304.
Intensive examination of the processes used to appraise and reward human resources. Includes designing, implementing, and evaluating programs to assess employee job performance, developing compensation and benefit packages to reward performance, and using human resource information systems to carry out these activities. The course addresses the ethical issues inherent in appraising and rewarding employees as well as the challenges of developing appropriate international processes. 3 hours discussion. (005695)

2 courses selected from:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
This course explores creative, integrative approaches to conflict resolution. Includes bargaining games, role-plays, cases, issues in conflict management, interpersonal influence processes, cultural, and ethical implications of bargaining problems and personal negotiating styles. 3 hours lecture. (005703)
Prerequisites: MGMT 304 and faculty permission.
Students must register directly with a supervising faculty member. For students who wish to gain practical work experience with participating organizations, this course enables students to apply human resource management coursework in an organizational setting. See internship advisor for eligiblity requirements, performance requirements, assignments, and methods of evaluation prior to undertaking the internship. For programs offered by the Department of Management, this course may be applied only once for 3 units. 9 hours supervision. Credit/no credit grading. (020576)
Prerequisite: MGMT 430, MGMT 432, faculty permission.
Students must register directly with a supervising faculty member. For students who wish to gain experiential learning in HRM, this course enables students to prepare for the Professional in Human Resources Certification Examination as well as participate in an experiential learning project. See practicum advisor for eligiblity requirements, performance requirements, assignments, and methods of evaluation prior to undertaking the practicum. The Human Resource Certification Institute will charge an additional fee to register for the certification examination. For programs offered by the Department of Management, this course may be applied only once for 3 units. 9 hours supervision. Credit/no credit grading. (020577)
Prerequisites: MGMT 303, MGMT 304.
Integration and application of management and HRM theory and practice for the resolution of organizational problems. Course focuses on internal and external consulting models. Through the use of applied projects, students develop analytical, problem solving, and facilitation skills. Course includes ethical and international considerations. 3 hours seminar. (005714)
Prerequisites: MGMT 303.
As the work force changes domestically and globally, individual and organizational strategies for working cross-culturally and ethically must be adopted. The purpose of this course is to increase understanding of relevant human differences in organizations and to develop behavioral skills for working with these differences. 3 hours discussion. (005720)
Prerequisites: MGMT 303.
Comprehensive investigation of knowledge management, the innovation process, and change management within the context of corporate entrepreneurship. Focus is on building a learning organization, developing organizational structures that facilitate innovation and change, facilitating the innovation process, and managing change in new and established organizations both domestically and internationally. Various methodologies for creating innovation and change in organizations are examined. 3 hours lecture. (005696)
Prerequisites: MGMT 303 or faculty permission.
Creating team effectiveness and developing project management skills. Includes coverage of the nine project management body of knowledge areas required for professional certification by PMI, the professional code of ethics, and the benefits of diversity on team performance. The course requires use of information technology including spreadsheets, Web-based file storage and sharing, electronic presentations and use of project management software. 3 hours lecture. (005731)
Prerequisites: MGMT 303.
An examination of the strategy, infrastructure, and business processes that foster effectiveness in global organizations. An analysis of the impact of cross-cultural differences on managerial issues such as motivation, discipline, work and leisure values, and collaboration. An analysis of issues in the global business environment, including the impact of labor conventions, legal systems, technology transfer, ethics, and e-commerce. 3 hours lecture. (005707)
Prerequisites: Junior standing, completion of the BADM lower division core, or faculty permission.
This course offers students training in the use of System Dynamics for managing people in business settings. Students develop computer simulation models that allow them to test alternative management policies. 3 hours lecture. (020495)
Prerequisites: Senior standing.
This course is for special topics offered for 1.0-3.0 units. Typically the topic is offered on a one-time-only basis and may vary from term to term and be different for different sections. See the Class Schedule for the specific topic being offered. For advanced students who wish to investigate business problems in specialized areas. Application of research methods. 3 hours supervision. (005737)

Note: MGMT 498 must be taken for 3 units.

The Option in Management: 24 units

Students may complete this option in two or three semesters.

Management Core: 6 units

2 courses required:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: At least junior standing.
An in-depth study of federal and California employment laws as they affect the management of human resources, with appropriate consideration of ethical and global dimensions. Emphasis is on the legal rights and responsibilities of employers and employees in the employment relationship, primarily in a private-sector, non-union environment. 3 hours discussion. (001352)
Prerequisites: MGMT 303 or faculty permission.
Creating team effectiveness and developing project management skills. Includes coverage of the nine project management body of knowledge areas required for professional certification by PMI, the professional code of ethics, and the benefits of diversity on team performance. The course requires use of information technology including spreadsheets, Web-based file storage and sharing, electronic presentations and use of project management software. 3 hours lecture. (005731)

Advising Pattern: 18 units

Select one of the following three patterns to complete the Option in Management.

Management Pattern: 18 units

3 courses required:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: MGMT 303.
As the work force changes domestically and globally, individual and organizational strategies for working cross-culturally and ethically must be adopted. The purpose of this course is to increase understanding of relevant human differences in organizations and to develop behavioral skills for working with these differences. 3 hours discussion. (005720)
Prerequisites: MGMT 303.
Comprehensive investigation of knowledge management, the innovation process, and change management within the context of corporate entrepreneurship. Focus is on building a learning organization, developing organizational structures that facilitate innovation and change, facilitating the innovation process, and managing change in new and established organizations both domestically and internationally. Various methodologies for creating innovation and change in organizations are examined. 3 hours lecture. (005696)
Prerequisites: MGMT 303.
Advanced course for students with some background in basic leadership models. The interactional phenomenon of leadership is examined from philosophical, conceptual, and applied perspectives, mostly with a focus on leadership within organizations. Issues of ethics,gender and culture are included. 3 hours discussion. (005729)

OR (the following course may be substituted for the above)

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: MGMT 303.
Within a framework of the knowledge-based organization, skills in individual decision making, stimulating creativity in oneself and others, organizational innovation, influence and negotiation are developed. The influence of cultural differences globally as well as the role of technology and ethics are examined throughout the course. 3 hours lecture. (005730)

3 courses selected from:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: At least junior standing or faculty permission.
Intensive examination of unions in an organizational setting. Includes organizational and concerted activities, collective bargaining and employee/employer rights and responsibilities. Includes applied collective bargaining project. 3 hours discussion. (001343)
This course explores creative, integrative approaches to conflict resolution. Includes bargaining games, role-plays, cases, issues in conflict management, interpersonal influence processes, cultural, and ethical implications of bargaining problems and personal negotiating styles. 3 hours lecture. (005703)
Prerequisite: MGMT 303, faculty permission.
Students must register directly with a supervising faculty member. For students who wish to gain practical work experience with praticipating organizations, this course enables students to apply management coursework in an organizational setting. See internship advisor for eligiblity requirements, performance requirements, assignments, and methods of evaluation prior to undertaking the internship. For programs offered by the Department of Management, this course may be applied only once for 3 units. 9 hours supervision. Credit/no credit grading. (020578)
Prerequisites: MGMT 303, MGMT 304.
Integration and application of management and HRM theory and practice for the resolution of organizational problems. Course focuses on internal and external consulting models. Through the use of applied projects, students develop analytical, problem solving, and facilitation skills. Course includes ethical and international considerations. 3 hours seminar. (005714)
Prerequisites: BLAW 302, MGMT 303.
An investigation of the principal domestic and global factors that influence, and are influenced by, business organizations. The implications for managing the business-society relationship are explored from multiple perspectives, including social, cultural, political, economic, ethical, and ecological contexts. 3 hours discussion. (005712)
Prerequisites: MGMT 303.
An examination of the knowledge, skills, and values that foster personal and managerial success. This course presents a multidimensional approach to success that emphasizes reflective thinking, including ethical considerations. 3 hours discussion. (005693)
Prerequisites: MGMT 303.
An examination of the strategy, infrastructure, and business processes that foster effectiveness in global organizations. An analysis of the impact of cross-cultural differences on managerial issues such as motivation, discipline, work and leisure values, and collaboration. An analysis of issues in the global business environment, including the impact of labor conventions, legal systems, technology transfer, ethics, and e-commerce. 3 hours lecture. (005707)
Prerequisites: MGMT 303.
Advanced course for students with some background in basic leadership models. The interactional phenomenon of leadership is examined from philosophical, conceptual, and applied perspectives, mostly with a focus on leadership within organizations. Issues of ethics,gender and culture are included. 3 hours discussion. (005729)
Prerequisites: MGMT 303.
Within a framework of the knowledge-based organization, skills in individual decision making, stimulating creativity in oneself and others, organizational innovation, influence and negotiation are developed. The influence of cultural differences globally as well as the role of technology and ethics are examined throughout the course. 3 hours lecture. (005730)
Prerequisites: Junior standing or faculty permission, not open to Pre Business Admin or Pre Business Information Systems majors.
Focuses on the critical role of recognizing and creating opportunities as well as critical tools for analyzing a new business idea. Provides an overview of entrepreneurship including success factores and the entrepreneurial process. 3 hours lecture. (005722)
Prerequisites: MGMT 303.
This course examines the ways in which organizations can be managed to meet the triple bottom line: profit, ethical treatment of workers, and environmental sustainability. Students learn to analyze organizational impacts and develop practices that foster a balanced ecosystem as well as organizational effectiveness. 3 hours lecture. (020231)
Prerequisites: Senior standing.
This course is for special topics offered for 1.0-3.0 units. Typically the topic is offered on a one-time-only basis and may vary from term to term and be different for different sections. See the Class Schedule for the specific topic being offered. For advanced students who wish to investigate business problems in specialized areas. Application of research methods. 3 hours supervision. (005737)

Note: MGMT 498 must be taken for 3 units.

Note: MGMT 447 and MGMT 448 may be counted only once in this pattern.

Operations Management Pattern: 18 units

4 courses required:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: SCMS 306.
An overview of the purchasing function and supply chain management. Topics include strategic sourcing decisions in a supply chain, supply chain drivers and metrics, supply chain performance, supply chain strategy and design, supply chain risk management, information technology and coordination in a supply chain. The use and applications of information systems (SAP ECC systems) in the purchasing and logistic functions is included. 3 hours discussion. (007744)
Prerequisites: SCMS 306.
An in-depth study of inventory management and material requirements planning (MRP). Topics include the study of inventory systems and modeling, master production scheduling, and purchasing systems and control. 3 hours discussion. (005785)
Prerequisites: SCMS 306.
Study of quality control, capacity planning, Just-In-Time (JIT) production systems, and production planning and control. Topics include quality assurance and control, production forecasting, capacity management and control, production system simulation, the application of JIT, and production systems performance analysis. 3 hours lecture. (005786)
Prerequisites: SCMS 306 or faculty permission.
This course is also offered as SMFG 451 .
The study and application of the quality management process in both the manufacturing and service sectors of the economy. Topics include process analysis and improvement, statistical process control, cost of quality, quality measurement, and quality in the global marketplace. 3 hours lecture. (005784)

2 courses selected from:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: At least junior standing or faculty permission.
Intensive examination of unions in an organizational setting. Includes organizational and concerted activities, collective bargaining and employee/employer rights and responsibilities. Includes applied collective bargaining project. 3 hours discussion. (001343)
Prerequisite: MGMT 303, faculty permission.
Students must register directly with a supervising faculty member. For students who wish to gain practical work experience with praticipating organizations, this course enables students to apply management coursework in an organizational setting. See internship advisor for eligiblity requirements, performance requirements, assignments, and methods of evaluation prior to undertaking the internship. For programs offered by the Department of Management, this course may be applied only once for 3 units. 9 hours supervision. Credit/no credit grading. (020578)

OR (the following course may be substituted for the above)

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: Senior standing and faculty permission.
This course is an internship offered for 1.0-3.0 units. Students must register directly with a supervising faculty member. For students who wish to gain practical work experience with participating firms/organizations. This course enables a student to study policy, control, and decision making in a specialized work environment. The faculty advisor will determine each student's performance requirements, assignments, and methods of evaluation prior to undertaking the internship. 9 hours supervision. You may take this course more than once for a maximum of 15.0 units. Credit/no credit grading. (005777)

Note: SCMS 489 must be taken for 3 units.

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: MGMT 303, MGMT 304.
Integration and application of management and HRM theory and practice for the resolution of organizational problems. Course focuses on internal and external consulting models. Through the use of applied projects, students develop analytical, problem solving, and facilitation skills. Course includes ethical and international considerations. 3 hours seminar. (005714)
Prerequisites: MGMT 303.
Comprehensive investigation of knowledge management, the innovation process, and change management within the context of corporate entrepreneurship. Focus is on building a learning organization, developing organizational structures that facilitate innovation and change, facilitating the innovation process, and managing change in new and established organizations both domestically and internationally. Various methodologies for creating innovation and change in organizations are examined. 3 hours lecture. (005696)
Prerequisites: MGMT 303.
An examination of the strategy, infrastructure, and business processes that foster effectiveness in global organizations. An analysis of the impact of cross-cultural differences on managerial issues such as motivation, discipline, work and leisure values, and collaboration. An analysis of issues in the global business environment, including the impact of labor conventions, legal systems, technology transfer, ethics, and e-commerce. 3 hours lecture. (005707)
Prerequisites: Junior standing, completion of the BADM lower division core, or faculty permission.
This course offers students training in the use of System Dynamics for managing people in business settings. Students develop computer simulation models that allow them to test alternative management policies. 3 hours lecture. (020495)
Prerequisites: Senior standing.
This course is for special topics offered for 1.0-3.0 units. Typically the topic is offered on a one-time-only basis and may vary from term to term and be different for different sections. See the Class Schedule for the specific topic being offered. For advanced students who wish to investigate business problems in specialized areas. Application of research methods. 3 hours supervision. (005737)

Note: MGMT 498 must be taken for 3 units.

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: MKTG 371.
This course is also offered as MKTG 471 .
The course includes a study of distribution and its role in the marketing system, economics of distribution, financing competing carriers, rate determination, government regulation subsidization, carrier organization, operation, and traffic control. 3 hours lecture. (005878)
Prerequisites: Senior standing.
This is a special topics course offered for 1.0-3.0 units. Typically the topic is offered on a one-time basis and varies from term to term and from one section to another. See the Class Schedule for the specific topic being offered. For advanced students who wish to investigate business problems in specialized areas. Application of research methods. 1 hour seminar. (005790)

Note: SCMS 498 must be taken for 3 units.

Project Management Pattern: 18 units

5 courses required:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: BSIS 301 or MINS 301.
Application of Project Management (PM) concepts and tools to systems projects. Students work in teams and apply PM concepts to projects and actual problems in organizations. 3 hours lecture. You may take this course more than once for a maximum of 6.0 units. (001334)
Prerequisite: MGMT 444, faculty permission.
Students must register directly with a supervising faculty member. For students who wish to gain experiential learning in Project Management, this course enables students to prepare for the Professional Certification Examination, Certified Associate in Project Management (CAPM), as well as participate in an experiential learning project. See practicum advisor for eligibility requirements, performance requirements, assignments, and methods of evaluation prior to undertaking the practium. The Project Management Institute will charge an additional fee to register for the professional certification examination. For programs offerd by the Department of Management , this course may be applied only once for 3 units. 9 hours supervision. Credit/no credit grading. (020580)

Note: A maximum of 15 units of courses ending in 89 may count for the bachelor's degree.

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: MGMT 303.
Comprehensive investigation of knowledge management, the innovation process, and change management within the context of corporate entrepreneurship. Focus is on building a learning organization, developing organizational structures that facilitate innovation and change, facilitating the innovation process, and managing change in new and established organizations both domestically and internationally. Various methodologies for creating innovation and change in organizations are examined. 3 hours lecture. (005696)
Prerequisites: MGMT 303.
Advanced course for students with some background in basic leadership models. The interactional phenomenon of leadership is examined from philosophical, conceptual, and applied perspectives, mostly with a focus on leadership within organizations. Issues of ethics,gender and culture are included. 3 hours discussion. (005729)
Prerequisite: MGMT 444 or faculty permission.
Offers students training in managing a portfolio of projects. Special attention is given to the role of business strategy in designing effective control systems and to tools for dealing with common, complex project syndromes. 3 hours lecture. (020599)

1 course selected from:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: Concurrent enrollment in or prior completion of ACCT 202 and BSIS 301 or MINS 301.
Analysis and evaluation of existing manual and computer-based accounting systems. Application of systems analysis and design techniques to case studies and actual organizational systems. Design of input edits and audit trial outputs as integral system components. 3 hours lecture. (000081)
Prerequisites: FINA 307.
Nature of risk and risk management; fundamentals of property, liability, and life contracts; types of companies; government regulation. 3 hours lecture. (003734)
This course explores creative, integrative approaches to conflict resolution. Includes bargaining games, role-plays, cases, issues in conflict management, interpersonal influence processes, cultural, and ethical implications of bargaining problems and personal negotiating styles. 3 hours lecture. (005703)
Prerequisite: MGMT 444, faculty permission.
Students must register directly with a supervising faculty member. For students who wish to gain practical work experience with participating organizations, this course enables students to apply project management coursework in an organizational setting. See internship advisor for eligibliity requirements, performance requirements, assignments, and methods of evaluation prior to undertaking the internship. For programs offered by the Department of Management, this course maybe applied only once for 3 units. 9 hours supervision. Credit/no credit grading. (020579)

Note: A maximum of 15 units of courses ending in 89 may count for the bachelor's degree.

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: MGMT 303, MGMT 304.
Integration and application of management and HRM theory and practice for the resolution of organizational problems. Course focuses on internal and external consulting models. Through the use of applied projects, students develop analytical, problem solving, and facilitation skills. Course includes ethical and international considerations. 3 hours seminar. (005714)
Prerequisites: BLAW 302, MGMT 303.
An investigation of the principal domestic and global factors that influence, and are influenced by, business organizations. The implications for managing the business-society relationship are explored from multiple perspectives, including social, cultural, political, economic, ethical, and ecological contexts. 3 hours discussion. (005712)
Prerequisites: MGMT 303.
An examination of the knowledge, skills, and values that foster personal and managerial success. This course presents a multidimensional approach to success that emphasizes reflective thinking, including ethical considerations. 3 hours discussion. (005693)
Prerequisites: MGMT 303.
An examination of the strategy, infrastructure, and business processes that foster effectiveness in global organizations. An analysis of the impact of cross-cultural differences on managerial issues such as motivation, discipline, work and leisure values, and collaboration. An analysis of issues in the global business environment, including the impact of labor conventions, legal systems, technology transfer, ethics, and e-commerce. 3 hours lecture. (005707)
Prerequisites: MGMT 303.
This course examines the ways in which organizations can be managed to meet the triple bottom line: profit, ethical treatment of workers, and environmental sustainability. Students learn to analyze organizational impacts and develop practices that foster a balanced ecosystem as well as organizational effectiveness. 3 hours lecture. (020231)
Prerequisites: Junior standing, completion of the BADM lower division core, or faculty permission.
This course offers students training in the use of System Dynamics for managing people in business settings. Students develop computer simulation models that allow them to test alternative management policies. 3 hours lecture. (020495)
Prerequisites: Senior standing.
This course is for special topics offered for 1.0-3.0 units. Typically the topic is offered on a one-time-only basis and may vary from term to term and be different for different sections. See the Class Schedule for the specific topic being offered. For advanced students who wish to investigate business problems in specialized areas. Application of research methods. 3 hours supervision. (005737)
Prerequisites: MKTG 305, MKTG 371 (prerequisites may be waived for non-Marketing students).
Introduction to Web globalization, internationalization and localization, international e-strategy, managing global Web sites, localization process, localization kit, global content management, cultural user interface design, cross-cultural issues and research. May be taken for graduate credit. 3 hours lecture. (020255)
Prerequisites: SCMS 306.
An overview of the purchasing function and supply chain management. Topics include strategic sourcing decisions in a supply chain, supply chain drivers and metrics, supply chain performance, supply chain strategy and design, supply chain risk management, information technology and coordination in a supply chain. The use and applications of information systems (SAP ECC systems) in the purchasing and logistic functions is included. 3 hours discussion. (007744)
Prerequisites: SCMS 306 or faculty permission.
This course is also offered as SMFG 451 .
The study and application of the quality management process in both the manufacturing and service sectors of the economy. Topics include process analysis and improvement, statistical process control, cost of quality, quality measurement, and quality in the global marketplace. 3 hours lecture. (005784)

The Option in Marketing: 24 units

The 24-unit Marketing option is a three-semester sequence of courses beginning with MKTG 371 and MKTG 380. This option credits internship units as part of the program.

3 courses required:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: MKTG 305.
Study of the decision processes of individuals and groups toward consumer products and the implications to marketers. Emphasis on both individual, group, and external determinants of consumer attitudes and behavior. 3 hours discussion. (005873)
Prerequisites: BADM 103 or MATH 105, MKTG 305.
User-oriented analysis of the marketing research process, including problem definition, proposal preparation, research design, data collection, sampling methods, data analysis, interpretation, and presentation of findings. 3 hours lecture. (005876)
Prerequisites: MKTG 371, MKTG 380.
Capstone course involving the decision-making process to demand analysis and developing product, distribution, promotion, and pricing strategies. 3 hours discussion. (005887)

15 units selected from:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: Senior standing, faculty permission.
This course is an internship offered for 1.0-3.0 units. You must register directly with a supervising faculty member. For students who wish to gain practical work experience with participating firms/organizations. This course enables a student to study policy, control, and decision-making in a specialized work environment. See advisor for student's performance requirements, assignments, and methods of evaluation prior to undertaking the internship. 9 hours supervision. You may take this course more than once for a maximum of 15.0 units. Credit/no credit grading. (005881)
This course is an independent study of special problems offered for 1.0-3.0 units. You must register directly with a supervising faculty member. Students registering for this course should prepare a project proposal to be discussed with their faculty advisor before enrolling in the course. 9 hours supervision. You may take this course more than once for a maximum of 6.0 units. Credit/no credit grading. (005883)
Prerequisites: MKTG 371.
Study of the changes in the marketplace created by the increasing utilization of technological tools to perform traditional marketing functions. The course provides insight into strategies and tactics which can be used to implement and manage electronic marketing initiatives. 3 hours lecture. (005884)
Prerequisites: Senior standing and business major.
Decision-making in managing the small business segment of American society. Problem-solving based upon actual field case work. Theory applied to actual management situations in the minibusiness. 3 hours seminar. (001076)
Prerequisite: MKTG 305; MGMT 450 or MKTG 371.
Application of an entrepreneurial and small business mindset to defining and analyzing marketing issues for a new venture. This included product, price, promotions, merchandising, customer experience, distribution and branding strategies, personal selling; and non-traditional approaches to marketing. 3 hours lecture. (020598)
Prerequisites: MKTG 371, MKTG 473.
Management of the sales force and sales process including account management, sale force organization, sales forecasting and budgeting, quota setting, territory management, recruitment and selection, training, motivation and compensation systems, evaluation and control of sales performance. Role of customer relationship management systems in managing sales information and the customer interface. Current issues in sales management. 3 hours discussion. (005877)
Prerequisites: MKTG 371.
This course is also offered as SCMS 471 .
The course includes a study of distribution and its role in the marketing system, economics of distribution, financing competing carriers, rate determination, government regulation subsidization, carrier organization, operation, and traffic control. 3 hours lecture. (005878)
Prerequisites: MKTG 371.
The concept and process of integrating all of the communications by a marketer to create synergy and a unique selling proposition. Examines development and execution of advertising, publicity, sales promotions, direct marketing, sponsorship and personal selling programs that build lifetime customer relationships through a variety of media or contacts. 3 hours discussion. (005880)
Prerequisites: MKTG 371.
Principles and practices of strategic personal selling, including relationship strategy, customer strategy, product strategy, and presentation strategy. The role of personal selling in the marketing mix and the current business environment. 3 hours lecture. (005886)
Prerequisites: MKTG 371.
Study of marketing strategies, programs, and plans on which sound marketing practice is based; special emphasis on analyzing marketing situtations. 3 hours lecture. (005875)
Prerequisites: MKTG 371.
Essentials of retail management; market segmentation and market research for retail operations, buying and pricing functions, inventory control, budgeting, nature of change. 3 hours discussion. (005874)
Prerequisites: MKTG 371.
Study of the marketing of goods and services to business, government, and institutions. The focus is on organizational buying, market analysis and planning, and development of marketing mix. 3 hours discussion. (005885)
Prerequisites: MKTG 371.
A study of all aspects of marketing unique to international business. Examines the impact of cultures, ethics, history, politics, and social customs on marketing thinking and practices worldwide. 3 hours discussion. (005879)
Prerequisites: MKTG 371.
Study of the unique characteristics of services and their implications for the development of effective marketing strategies, programs, and plans for service businesses, including professional services, not-for-profit services, and international services. 3 hours discussion. (005889)
Prerequisites: MKTG 305, MKTG 472, faculty permission.
Students participate in the development of a strategic advertising, marketing, and media campaign for a major corporate client. Students form their own advertising agency to research the product/service and its competition while formulating a major advertising campaign designed to meet the needs of their client. The goal is to participate and compete in intercollegiate advertising campaigns and presentations. Course content is designed to cover two semesters, starting each fall semester and finishing in the spring semester. No more than 3 of these units may be counted toward the Option in Marketing or the Minor in Marketing. 3 hours lecture. You may take this course more than once for a maximum of 6.0 units. (020254)
Prerequisites: MKTG 305, MKTG 371, MKTG 473.
Emerging techniques and issues in sales negotiation, persuasion, and customer relationship management. Financial, ethical and sales leadership issues are also examined. 3 hours lecture. (020786)
Prerequisites: Senior standing.
This course is for special topics offered for 1.0-3.0 units. Typically the topic is offered on a one-time-only basis and may vary from term to term and be different for different sections. See the Class Schedule for the specific topic being offered. For advanced students who wish to investigate business problems in specialized areas. Application of research methods. 3 hours supervision. (005893)
Prerequisites: MKTG 305, MKTG 371 (prerequisites may be waived for non-Marketing students).
Introduction to Web globalization, internationalization and localization, international e-strategy, managing global Web sites, localization process, localization kit, global content management, cultural user interface design, cross-cultural issues and research. May be taken for graduate credit. 3 hours lecture. (020255)

Note: No more than 3 units of MKTG 389, MKTG 391, or MKTG 399 may be used to meet major requirements. MKTG 498 must be taken for 3 units.

Electives Requirement:

To complete the total units required for the bachelor's degree, select additional elective courses from the total University offerings. You should consult with an advisor regarding the selection of courses which will provide breadth to your University experience and possibly apply to a supportive second major or minor.

Grading Requirement:

All courses taken to fulfill major course requirements must be taken for a letter grade except those courses specified by the department as Credit/No Credit grading only.

Advising Requirement:

Advising is mandatory for all majors in this degree program. Consult your undergraduate advisor for specific information.

Consult the Office of the Coordinator of Undergraduate Programs (GLNN 325) for specifics.

Students interested in careers related to Professional Sales should contact the Undergraduate Business Advising Office.

Honors in the Major:

Honors in the Major is a program of independent work in your major. It requires 6 units of honors course work completed over two semesters.

The Honors in the Major program allows you to work closely with a faculty mentor in your area of interest on an original performance or research project. This year-long collaboration allows you to work in your field at a professional level and culminates in a public presentation of your work. Students sometimes take their projects beyond the University for submission in professional journals, presentation at conferences, or academic competition. Such experience is valuable for graduate school and professional life. Your honors work will be recognized at your graduation, on your permanent transcripts, and on your diploma. It is often accompanied by letters of commendation from your mentor in the department or the department chair.

Some common features of Honors in the Major program are:

  1. You must take 6 units of Honors in the Major course work. All 6 units are honors classes (marked by a suffix of H), and at least 3 of these units are independent study (399H, 499H, 599H) as specified by your department. You must complete each class with a minimum grade of B.
  2. You must have completed 9 units of upper-division course work or 21 overall units in your major before you can be admitted to Honors in the Major. Check the requirements for your major carefully, as there may be specific courses that must be included in these units.
  3. Your cumulative GPA should be at least 3.5 or within the top 5% of majors in your department.
  4. Your GPA in your major should be at least 3.5 or within the top 5% of majors in your department.
  5. Most students apply for or are invited to participate in Honors in the Major during the second semester of their junior year. Then they complete the 6 units of course work over the two semesters of their senior year.
  6. Your honors work culminates with a public presentation of your honors project.

While Honors in the Major is part of the Honors Program, each department administers its own program. Please contact your major department or major advisor to apply.

Honors in Business

Students may apply for admission to the Honors in the Major Program in the College of Business through any of the options offered. An honors student must meet all the requirements of the chosen option with a grade point average that places him or her in the top 5% of students enrolled within the option or must have at least a 3.5 grade point average in the business major. Each honors student must also complete 6 units of the honors course in his or her option with a grade of B or better. These units must result in a research paper which is publicly presented. See BADM 499H and courses numbered 499H in each option of the course offerings section. Please consult your department for specific information.

Catalog Cycle:11